Resume
Work
October 2021 – Present
Senior Graphic Designer
Auctane
Position Summary
- Create A/B designs for testing website improvements
- Improve email customer experience with consistent design language
- Implement brand refresh spanning across website content, print collateral, and social media advertising.
Notable Accomplishments
- Lead designer on migrating website to WordPress and adapting to Bootstrap 5 standards.
- Lead designer on implementing accessibility features on Stamps.com website.
- Improved email interactions with users based on new design email templates.
April 2018 – October 2021
Senior Graphic Designer
Stamps.com
Presented user experience designs and strategies to product teams, team members, and developers
Worked on creative strategy and conceptualizing campaign ideas across different marketing channels – landing pages, social media, direct mail pieces
Created A/B test designs on Stamps.com website for both desktop and mobile devices to increase conversion rate and LifeTime Value of customers.
Ensure uniform branding across multiple deliverables.
April 2016 – March 2018
Web and Print Designer
Stamps.com
Created UX flows, wireframes, and prototypes
Collaborated with Marketing and Product teams on large-scale projects to discuss functionality and critically think on abstract solutions
Guided new designers on web design guidelines, best practices, and standards
Implemented an efficient workflow with new marketing and development teams
Education
Sept 2007 – May 2012
Bachelor of Arts – Graphic Design
California State University Northridge
Minor in Psychology